![[UEH 50 Global Partners] UEH Welcomes Delegation from Massey University: Strengthening Strategic Cooperation on the Journey of Global Connection](/images/upload/img_background/ueh-background-639105735083293694.png)
[UEH 50 Global Partners] UEH Welcomes Delegation from Massey University: Strengthening Strategic Cooperation on the Journey of Global Connection
29 Mar 2026
As part of the UEH 50 Years - 50 Partners in 5 Continents program, on March 25, 2026, at the 279 Nguyen Tri Phuong campus, the University of Economics Ho Chi Minh City (UEH) welcomed and held a working session with a senior delegation from Massey University (New Zealand). The event marked the next stage in nearly two decades of cooperation, while also opening new directions for the internationalization of training and global academic connection.
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Toward UEH’s 50th Anniversary: A Series of 22 Co-Creative Activities for a Sustainable Future
27 Mar 2026
50 years of development alongside the nation, nearly 300,000 learners across generations (1975-2026). More than a time to look back and express gratitude, the University of Economics Ho Chi Minh City (UEH) announces a series of 22 large-scale key activities to ignite the spirit of co-creation for a sustainable future together with the community.
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International Research Lab – IRL
27 Mar 2026
The International Research Lab - IRL is a research lab that brings together domestic and international scholars to develop one or more in-depth, sustainable, and internationally focused research directions.
Read More![[Research Contribution] The Journey of a Multidisciplinary & Sustainable University: From ESG Integration to SDGs Impact](/images/upload/img_background/ueh-background-639102177754282435.png)
[Research Contribution] The Journey of a Multidisciplinary & Sustainable University: From ESG Integration to SDGs Impact
27 Mar 2026
On the afternoon of March 23, 2026, in Hanoi, within the framework of the panel discussion “Connecting Businesses and Universities Toward Sustainable Growth” organized by the State Securities Commission of Vietnam in collaboration with the Institute of Chartered Accountants in England and Wales, Assoc. Prof. Bui Quang Hung – Interim President of the University of Economics Ho Chi Minh City (UEH) – presented a paper on the journey of developing a multidisciplinary and sustainable university, emphasizing an approach that moves from integrating ESG into education to creating impact through the Sustainable Development Goals (SDGs).
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QS by Subject 2026: 03 UEH Disciplines Achieve Global Rankings
25 Mar 2026
The QS World University Rankings by Subject 2026 has once again recognized the progress of the University of Economics Ho Chi Minh City (UEH), as the number of disciplines in education and research ranked in the list increased from 1 to 3 in just one year, reflecting UEH’s expanding academic presence on the global education map.
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UEH issues breakthrough incentive policy: Attracting and retaining talent, building international stature
24 Mar 2026
The University of Economics Ho Chi Minh City (UEH) has officially announced a comprehensive policy to attract and retain highly qualified educators, including Professors, Associate Professors, and PhD holders, with support of up to 500 million VND per person.
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UEH implements online teaching and learning combined with a 9-day holiday to support learners and staff during the Hung Kings Commemoration Day and April 30 – May 1 holidays
24 Mar 2026
The University of Economics Ho Chi Minh City (UEH) announces the plan for online teaching and learning combined with a holiday from April 25 to May 3 during the Hung Kings Commemoration Day, Reunification Day (April 30), and International Workers’ Day (May 1), in order to facilitate the schedules of learners, officials, and employees.
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New UEH Publications Alert (Week 3 – March 2026): Multidisciplinary Convergence, Leading Technology Trends and Sustainable Development
23 Mar 2026
The University of Economics Ho Chi Minh City (UEH) continues to record a productive week with an impressive series of international publications, clearly reflecting its interdisciplinary research orientation. The latest works span various fields from education, linguistics, organizational behavior, finance and accounting, to artificial intelligence (AI) and industrial manufacturing; thereby demonstrating the seamless connectivity capability between economics, management, technology, and data science within the UEH ecosystem.
Read More![[Research Contribution] The effectiveness of emotional appeal technique in green marketing on pro-environmental behavior of university students in Ho Chi Minh City](/images/upload/img_background/ueh-background-639098502425505644.png)
[Research Contribution] The effectiveness of emotional appeal technique in green marketing on pro-environmental behavior of university students in Ho Chi Minh City
23 Mar 2026
Amid the ecological crisis, green marketing is not just about showcasing product features but is shifting toward "touching" the consumer's psyche. Instead of dry calls to action, many campaigns are beginning to leverage emotional factors—especially feelings of guilt—as a lever to awaken ecological responsibility. However, do these psychologically weighty messages truly have the power to transform into environmental protection actions among the youth?
Read More![[Truong Tuoi Group - UEH League 2026] UEH Student Football Tournament “Truong Tuoi Group - UEH League 2026” Officially Kicks Off](/images/upload/thumbnail/ueh-thumbnail-639108305084313385.png)
![[UEH 50 Global Partners] UEH Signs Cooperation Agreement with Oxford EMI, Officially Launching the EMI Training Program in Vietnam](/images/upload/thumbnail/ueh-thumbnail-639108214108629741.png)
![[Research Contribution] Investigating the impact of applying gamification in green marketing on customer engagement: A case in Ho Chi Minh City](/images/upload/thumbnail/ueh-thumbnail-639107152756851569.png)
![[UEH 50 Years] Official Launch of 22 Key Activities: Awakening Internal Strength and Shaping Future Strategy](/images/upload/thumbnail/ueh-thumbnail-639106614839502479.png)