UEH News

[Truong Tuoi Group - UEH League 2026] UEH Student Football Tournament “Truong Tuoi Group - UEH League 2026” Officially Kicks Off

[Truong Tuoi Group - UEH League 2026] UEH Student Football Tournament “Truong Tuoi Group - UEH League 2026” Officially Kicks Off

03 Apr 2026

Building on the success of previous seasons, the UEH Student Football Tournament - Truong Tuoi Group - UEH League 2026 officially returns with a special milestone: for the first time, women’s football will be included. This is not only an expansion of the tournament’s scale, but also the opening of a more vibrant, professional, and emotionally rich season with more opportunities for UEH students to shine.

Read More
[Research Contribution] What Drives Young Consumers to Buy Green Skincare in Vietnam’s Big Cities?

[Research Contribution] What Drives Young Consumers to Buy Green Skincare in Vietnam’s Big Cities?

31 Mar 2026

A study by the University of Economics Ho Chi Minh City on the topic "What Drives Young Consumers to Buy Green Skincare in Vietnam’s Big Cities?" has shown that the intention to buy 'green' skincare products among young consumers not only depends on environmental awareness but is also influenced by various psychological and social factors.

Read More
[Research Contribution] The effect of climate change on the behavior of buying organic food of consumers and businesses aims to sustainable development: case in Ho Chi Minh City

[Research Contribution] The effect of climate change on the behavior of buying organic food of consumers and businesses aims to sustainable development: case in Ho Chi Minh City

21 Mar 2026

Climate change is no longer a distant threat; it has directly reshaped the consumer lens. As the line between personal health and environmental survival becomes increasingly intertwined, organic food has emerged as a new manifesto for a sustainable lifestyle. However, behind this growing trend, a core question arises: Are concerns about a warming Earth truly the decisive catalyst driving consumers' green food purchasing behavior?

Read More
[Research Contribution] Work-Life Harmony, Stress, and Creativity: The Role of Marital Status

[Research Contribution] Work-Life Harmony, Stress, and Creativity: The Role of Marital Status

28 Jan 2026

In the context of globalization and digital transformation, innovation has increasingly become a core competitive advantage for organizations. To sustain this capability, businesses not only demand work efficiency but also expect employees to propose new ideas and participate in process improvements. This pressure to innovate has consequently increased, leading to work-related stress among many employees, significantly affecting their mental health, creativity, and productivity. Motivated by this reality, a research team from UEH Mekong, University of Economics Ho Chi Minh City (UEH), conducted a study to clarify the relationship between work stress and employee creativity, while also examining the moderating roles of work-life harmony and marital status.

Read More
[UEH 50th Anniversary] “Ready for Homecoming” UEH Alumni Football Tournament 2026 and Official Launch of the UEH Alumni Football Club

[UEH 50th Anniversary] “Ready for Homecoming” UEH Alumni Football Tournament 2026 and Official Launch of the UEH Alumni Football Club

27 Jan 2026

On the afternoon of January 24, 2026, at the UEH Nguyen Van Linh Campus, UEH Alumni hosted the “Ready for Homecoming” UEH Alumni Football Tournament 2026 – a sports exchange activity designed to create a space for connection among generations of alumni, towards the 50th anniversary of the University of Economics Ho Chi Minh City (UEH).

Read More
[UEH 50th Anniversary] Official Launch of the UEH Alumni Pickleball Club and Kick-off of the “Ready for Homecoming 2026” Sports Series January 20, 2026

[UEH 50th Anniversary] Official Launch of the UEH Alumni Pickleball Club and Kick-off of the “Ready for Homecoming 2026” Sports Series January 20, 2026

20 Jan 2026

On the morning of January 18, 2026, at the 3T Pickleball Club, UEH Alumni hosted the “Ready for Homecoming 2026” friendly tournament and officially launched the Alumni Pickleball Club. This significant sporting event is part of the series of activities leading up to the 50th anniversary of the University of Economics Ho Chi Minh City (UEH).

Read More